👨‍💻 About the project:

Troti is an easy-to-use app for renting scooters in your area. Find, unlock, and ride electric scooters for eco-friendly city travel with simplicity.

Role

UX Research

UI Design

Tools

Figma

Team

Individual

Year

2023

🙇🏻 The problem

Creating a scooter rental app can be challenging due to factors like implementing reliable geolocation services for scooter tracking, ensuring secure payment processing, managing a fleet of scooters efficiently, addressing regulatory compliance issues in different areas, and providing a user-friendly interface for a seamless experience. Balancing these technical and operational aspects is crucial for a successful scooter rental app.

🙋🏻‍♂️ Solution

Scooter rentals make city life better by helping you easily reach nearby places, reducing traffic by using eco-friendly scooters, and cutting down on short car trips. Electric scooters also help keep the air cleaner. Plus, renting scooters is affordable and flexible, making it a great option for all kinds of people in the city
🕵🏻

I performed a thorough examination of competing Scooter apps to grasp the current landscape of available market solutions. .

Bird

This application offers rental scooters,no need to log in for view locations scooters.

Dott

Dott is a rental scooter app providing traffic in real time. Easy steps for rent with scanning system.

Tier

This app provides scooters from differents compagny ofering a large choice of scooters in your location.

👩🏼‍🚀 Market analysis

  • The majority of apps featured with map and scanning scooters.
  •  Simplicity and clarity defined the  process to rent a scooter.
  • All apps provide a tool for add a credit card
  • Some apps provide traffics and warning road in real time during the traject.
  • Majority of apps featured with Parking location and life batteries.
🔎

In order to identify potential target users in Tel Aviv city, I engaged casual interviews with individuals between the ages of 18 and 40. .

🤷🏼‍♂️ Pain points

The scooter rental app may face challenges such as limited scooter availability in certain Tel Aviv areas, difficulty finding nearby scooters, and unequal distribution leading to shortages in popular locations. Users might be concerned about scooter battery life, inconvenience caused by low battery levels, and uncertainty in finding charged scooters due to limited charging stations. Safety issues include a lack of proper gear, scooter maintenance concerns, and insufficient information on safe riding practices. Additionally, challenges in user experience, pricing transparency, parking, regulations, customer support, adverse weather considerations, security concerns, and the absence of appealing subscription and loyalty programs should be addressed for an enhanced user experience.

👩🏻‍💼 Persona

Name: Eve
Age: 24
Occupation: Student

Background: Eve, a vibrant 24-year-old university student in Tel Aviv. Despite her enthusiasm for learning, Eve faces the daily struggle of navigating through the city’s notorious traffic jams. Frustrated with the inefficiency of both car and bus commutes, she dreams of a solution that perfectly fits her dynamic lifestyle.

Challenges: Eve envisions a hassle-free alternative and wishes for a scooter rental app that would liberate her from the shackles of traffic. Imagining the freedom to weave through the bustling streets of Tel Aviv on a rented scooter, she sees the app as a game-changer for her daily commute, making her journey to university more convenient, time-efficient, and enjoyable. With a desire for a stress-free and eco-friendly transportation option, Eve eagerly anticipates the arrival of the perfect scooter rental app to transform her city adventures.

🔬

👇 Key Features:

 TroTi key features

Last-Mile Connectivity: Scooter rentals provide an efficient solution for short-distance travel, connecting users to public transportation hubs or reaching destinations that may be just beyond convenient walking distance.

Reduced Traffic Congestion: Scooter rentals encourage the use of compact and eco-friendly vehicles, contributing to reduced traffic congestion and decreased reliance on personal cars, especially for short trips.

Environmental Benefits: Electric scooters, commonly used in rental apps, promote environmentally friendly transportation by reducing air pollution and carbon emissions associated with traditional gasoline-powered vehicles.

Cost-Effective Transportation: Scooter rentals can be a cost-effective alternative for users, offering an affordable and flexible mode of transportation compared to owning a personal vehicle or relying on traditional taxi services.

Quick and Easy Access: With a user-friendly app interface, scooter rentals provide quick and easy access to transportation. Users can locate, unlock, and ride scooters conveniently using their smartphones.

Promotes Physical Activity: Riding scooters can be a form of physical activity, contributing to a healthier lifestyle. It offers an alternative to sedentary modes of transportation and encourages outdoor movement.

Tourism Enhancement: In tourist-heavy cities, scooter rentals can enhance the overall experience for visitors, allowing them to explore the city at their own pace and access various attractions conveniently.

Technology Integration: Rental scooter apps often leverage technology for smart features such as GPS tracking, real-time monitoring, and app-based payments, making the entire process streamlined and convenient for users.

Primary task flow

📱Unlock a scooter

This primary task flow is a map that allow users to founds scooters in the area. Following selection, a simple scan of the scooter’s barcode gets users swiftly on their way, ensuring a seamless and efficient start to their journey.

Secondary Task Flow

📲 Navigation

This secondary task flow is the navigation of user user until the end of the traject.

Login Screen flow

📲 Login Screen flow

This is the login process for use the app. This is a mendatory step for use the app. Users can log with Apple, google connect ,email, or facebook for simple registration or login.

Filters and searchs screen

📏 Filters and searchs screen

This is the registration flow, user can also get an Email link to recover a password.

🎨

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Troti